Brand & Visitor Experiences
The best visitor experiences don’t feel like marketing - they feel like an invitation into a world shaped by story and heritage. We create immersive environments that blend narrative and artistry, crafting bespoke projection, holographic and film content with trusted partners so every detail serves the story.
Bringing brand stories to life through experience.
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Holyrood Distillery - Arrival
To launch Arrival — Edinburgh’s first single malt in over a century — we transformed Holyrood Distillery’s historic building into a multi‑sensory experience celebrating the whisky, the place and the people behind it. Through custom animation, projection mapping, holographic elements and sound design, four narrative chapters — Heritage, Speciality, Yeast and People — unfolded within the architecture itself. Arrival went on to receive a Bronze Award for Experiential Design at the Creativepool Annual 2024.
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LAGG Distillery, Isle of Arran
For the LAGG Distillery visitor experience, we created an immersive projection environment celebrating Arran’s hidden whisky‑making heritage. The film and animation weave archive treasures with imagery of the island itself, evoking the elements — fire, water and wind — that shaped its illicit spirit and gave rise to the legend of “Arran Waters.” Working with a composer, we produced a quadraphonic soundscape that moved through the space, surrounding visitors in the rhythm and atmosphere of the story.
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Royal Highland Show Illuminated
To mark 200 years of the Royal Highland Show, we created a touring projection‑mapping installation that brought its history to life across Scotland. Over eight nights, the work travelled through the Show’s original host regions — from Dumfries to Inverness — reconnecting rural communities with the event’s shared story through light, landscape and motion.
Where story, space and light meet - your brand remembered through experience.
Led by Artists
Our ApproachBrands with deep roots and rich material. Places with a strong sense of identity that hasn't yet found its visual form. Organisations that want their visitor experience to feel like an authentic expression of who they are - not a trend, not a template.
If you have a heritage that deserves to be seen, a space that deserves to come alive, or a story that has never quite been told the way it should be - that's exactly where we start.
When you work with Bright Side, you work with Susanna and Cristina - directly, from the first conversation to the last frame.